Case Study: Hair Health & Beauty

As the premier supplier to the hair and beauty industry, Hair Health & Beauty offers a large and varied product rage, with a choice over 15,000 items to choose from. They specialise in providing innovative and successful products sourced world-wide. Hair Health & Beauty's range of products is continuously renewed to keep up with the latest trends and technologies in the industry.

The Challenge

Hair Health & Beauty has two WooCommerce websites, one for wholesale and the other for retail. They needed a way to maintain accurate inventory and pricing information on both online channels in near-real time, as well as streamline the raising of orders in their ERP.

The Goals

  • Sync stock levels from Sage to both websites
  • Sync different price lists to each website
  • Sync orders from the retail website into a default debtors account
  • Sync orders from the wholesale website into each customer’s dedicated account on the ERP

The Solutions

Stock2Shop gave Hair Health & Beauty control over which products were synced with their wholesale website, which were synced to their retail website and which were synced to both.

Orders placed on each website are then raised into Sage as sales documents.

Sync Data

  • Different price tiers from Evolution are sent to each WooCommerce web store.
  • Stock2Shop created rules that dictated which products sync to each store.
  • Products had already been created on the retail WooCommerce platform, so Stock2Shop enabled the auto-sync rule to update to products that already existed.
  • As requested by Hair Health & Beauty, only price and stock level updates are synced to the websites without overwriting any other product fields.

Order Syncing

  • Order information is sent to Sage Evolution.
  • Orders from the retail platform are raised into Sage Evolution as sales orders, while those from the wholesale platform are raised as quotes.
  • Orders are only raised in Sage Evlolution if the status on WooCommerce is “processing” (paid).

Chat to us to find out how you can streamline your online business.

Contact Us

Related Case Studies

omnico logo


Omnico had a common challenge: how to integrate SYSPRO into multiple sales channels. Our solution? A Magento B2B and B2C e-commerce website integrated with Stock2Shop. We worked closely with Omnico to create the perfect solution to suit their needs. Read more!

Read their Story
alcd logo

AL & CD Ashley

AL & CD Ashley needed to integrate their Sage Pastel Partner ERP with Shopify. We created a Magento e-commerce website (B2B and B2C) to do just that. Here's the full story of how Stock2Shop worked with AL & CD Ashley to tailor the perfect solution for their business.

Read their Story
Falke logo


Falke needed a website that would cover both their B2C e-commerce needs and their B2B ordering platform. The solution? A Magento website integrated with SYSPRO. Stock2Shop worked with them to create the perfect solution for their specific needs. Read more!

Read their Story
silveray logo


Silveray Stationery Company, a wholly-owned subsidiary of the Bidvest Group Limited, is a manufacturer and distributor of leading stationery brands. They service a wide range of markets such as schools, homes and corporates in South Africa and beyond.

Read their Story